Bimbo Banter


First it was Interviews via Skype, now Emojis


  • Trends
  • June 23, 2017
  • by Merrie Spaeth

Please

We started training people for job interviews as a lesser known, but core specialty, years ago. The techniques are remarkably similar to interviews with media.

Our efforts started in the mid-90s, when one of our clients, now the CEO of a very large company, called and asked us to work with a manager who had a great operational track record but had blown four successive interviews for internal advancement. Fast forward a few more years and we started training people to interview direct-to-camera. Right behind those needs, came opportunities to interview via Skype, Google Hangout and other channels. And of course we know employers are scouring Facebook and other social media to determine a candidate’s worthiness.

What’s next? According to The Wall Street Journal, interviewing by text! Employers are using messaging apps like Canvas for text-based job interviews. The apps ask such penetrating questions like “What motivates you?” and then the software analyzes responses, presumably via algorithms, and produces a pictorial thumbs up or thumbs down.

While we admit to being dubious about this newest development, we guess it’s onward and upward, and most importantly, to always be prepared for the latest trends. What’s problematic? Emojis. One applicant included a smiley face, which promptly ended the exchange.     



You May Also Like


Bimbo blog image a
02.01.17

BIMBO Nominees for January 2017 and February 2017

Lots of examples in this memo! Additional BIMBOs from the general secretary of Britain’s largest trade union, an IBM executive, Rep. Emanuel Cleaver (D-Mo.) unintentionally revealing the Democrats’ underlying problems, the CEO of Fiat Chrysler, former Gov. Jeb… more 

09 23 14 bad advice
09.23.14

You Can Pay a Lot for Bad Advice

People always ask me for advice when they’re preparing a presentation. Enough with good advice. Here are the top five worst pieces of advice I’ve ever heard: 1. Your hand gestures should match your words. “Thus, I (point… more 

Mic 2
02.08.17

Influencing Memory: What Matters is What People Remember

If you’re a Spaeth devotee, you know that our fundamental insight is to structure communication to influence what a listener hears, believes and remembers.  A recent article from an editor at Scientific American, describes how much of what… more 


Back to Top