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The Bimbo Memo© recognizes dumb public comments made during the year. It is a reminder that repeating negative words only reinforces the negative message as well as misses the opportunity to convey the right message to the reader or listener.

04.13.17

United Breaks Communication Rules

Amongst United's PR nightmare, the Dallas Business Journal looked to quote Merrie Spaeth, Jimmy Kimmel and fellow Dallas communicator Jo Trizila. You can read the full article in the DBJ, but we've pulled out our top three lessons here: Ask…more 


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04.05.17

BIMBO Nominees for April 2017

No April Fools here, we really did have this many BIMBOs! Throughout all our different categories we have running themes: executives, those in the political sphere and Twitter examples dominate this month. We also offer leadership advice, our favorite video…more 

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03.27.17

Ready, Set, Go: The Power of a Good Introduction

Delphi, the automotive parts supplier, recently hosted a matchmaking event in El Paso. They brought together about 200 women- and minority-owned businesses (for the 22nd time, in fact!) from parts manufacturers to promotional products companies to staffing agencies to communications…more 

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03.14.17

March Madness and the Power of Twitter

#MarchMadness is officially upon us. And although I will admit to being a total homer for @SMUBasketball, the most interesting communication lesson comes from Illinois State. @Redbird_MBB was left out of the field of 68 after what appeared, on paper,…more 

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