Bimbo Banter

A Salute to a Great Lady - And a Reminder to Take Our Own Advice

  • Wildcard
  • March 8, 2016
  • by Merrie Spaeth


As Special Assistant to President Reagan and Director of Media Relations at the White House, I had several unique interactions with Mrs. Reagan. When ABC's Dallas affiliate station, WFAA, contacted me for a few comments, we tried to follow the advice we give you, our clients. We hustled into the office on a Sunday evening so they could film an interview and all the wonderful pictures on my wall.  

In those pictures, I can be seen tucked into the back corner of the Cabinet Room or the Roosevelt Room. As a mid-level employee at the White House, it was folks in charge of functions--like me--who had the task of getting the President's message out while all the important people and senior staffers were all over the news. Long live the White House News Service!

I was glad to link our corporate message with the news of the day by adding my voice to those praising Mrs. Reagan-- and to communicate with all our friends and clients. Goodbye, Mrs. Reagan, and thank you for one more chance to remind people of the accomplishments of the Reagan White House.

You May Also Like

Ap-mick-mulvaney-mem-170310 16x9 992

Accountability First

We write often on the power of words and see one example today from the Consumer Financial Protection Board’s lawsuit, hinging on describing itself as “independent.” Departing Director Cordray is trying to perpetuate his ideology by naming his… more 

Rep. wilson

Who Said What to Whom

Much ink and verbal venom has flowed over President Trump's condolence call to an army widow, Myeshia Johnson, on the death of her husband, Sgt. La David Johnson. Rep. Frederica Wilson, D-Fla., has claimed her 15 minutes of national fame… more 

Nora johnson (2)

The World of Nora Johnson

The news arrived that Nora Johnson, author of “The World of Henry Orient,” has died at age 84. Her obituary noted her many books, articles and essays and, of course, the screenplay she wrote with her father, Nunnally… more 

Back to Top