The Bimbo Memo© recognizes dumb public comments made during the year. It is a reminder that repeating negative words only reinforces the negative message as well as misses the opportunity to convey the right message to the reader or listener.
2018 BIMBO OF THE YEAR “Alien abduction doesn’t define me,” read headlines from Bettina Rodriguez Aguilera, Republican primary candidate for a Florida U.S. House of Representatives seat. “It has nothing to do with what I have done. It happened when I was…more
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Amazon’s recent announcement of its HQ2 sites created quite the buzz and left other cities feeling like big losers. However, some city officials still won with their post-announcement communication – others, not so much. Winner – Dallas How could we…more
BIMBOs are an international issue and our top three winners this month are all Brits. Joining them are BIMBO nominees ranging from infamous lawyer Michael Avanetti, a Dallas real estate developer, the owner of a small toy store and the…more
The Wall Street Journal just savaged GE’s new CEO, Larry Culp. Many of their criticisms are unfair but reporter John Stoll’s column provides an excellent coaching tool for communication staff. Culp went on CNBC, and the company stock fell 10…more
